After a successful showcase at PFDC Sunsilk Fashion Week 2017 earlier this April, one of Pakistan’s leading fashion design house Sania Maskatiya revealed and showcased its Spring Summer 2017 Luxe Evening Wear at Beirut Fashion Week in Lebanon on 20th April 2017. Recognized as the fifth Fashion City after New York, London, Milan and Paris, the annual Beirut Fashion Week is one of...

Islamabad’s 5th Literature Festival started on Friday, 14th April 2017 in Islamabad at a local hotel. The festival featured a line-up of around 150 leading Pakistani and international authors, academics, journalists and artists along with exhibitions, book fair and a sumptuous food court.  The three day festival was organized by Oxford University Press (OUP).  Islamabad Literature Festival  Islamabad Literature Festival  Islamabad Literature Festival...

Pakistan’s premium clothing and lifestyle brand Khaadi, has launched their Lawn Volume 2 worldwide via Khaadi’s retail network and e-store. Khaadi Lawn Volume 2 Collection The new collection offers a range of designs inspired by the refreshing summer breeze and the cheerful sun in the latest Lawn Volume 2 collection. Infused with vibrant colours and designs, it features a wide range with a...

A step forward, Lahori Ink, the young brand continues to evolve its signature ethos into different design avenues. This time they tune into the symphonies within, discovering the unexplored and voicing what remains unsaid. Lahori Ink Spring/Summer 17 Collection "Dasht" Lahori Ink Spring/Summer 17 Collection "Dasht" Their latest spring/summer-17 ready to wear collection is based on the theme "Dasht", where they look to...

L’Oréal Professionnel, the Parisian house of hairdressing, launched the global IT LOOKS for 2017 with their first roadshow in Islamabad on 17th April 2017 in collaboration with International Technical Consultant Tarek Rizk. The tailor made hair colors for the Spring Summer shows were Copper Foilyage and Nude Beige. Last year’s incredibly popular IT Girl and recently announced Local Spokeperson for L’Oréal Professionnel Hareem...

Hey everyone, Hope your week is off to a great start. Recently I came across tosave.com, a new international e-store that offers a wide range of products including jewellery & accessories, fashion & clothing, health & beauty products, computer & electronics and much more. I picked few items from the site including this Black Fashion Satchel Bag. Let's get to the post to...

Makeup City, the pioneer in one stop shop for international Beauty and Personal Care products, are introducing several known brands at affordable prices. The products being sold are categorized to fall within different budgets of every kind of consumer. Mr. Asad Khan, Brand Manager at Makeup City elaborated, “There are an overwhelming number of choices available in the market today and choosing the...

Hey beauties, Hope your week is off to a super great start. Recently I attended Bioderma Pakistan Bloggers Meetup and got the chance to know more about different products by Bioderma. Bioderma Sensibio H20 Solution Micellaire is the most popular product by Bioderma and I have been using it for past two years. In today's post, I am going to talk about Bioderma...